Since the MA ABCC issued their advisory in May, allowing MA breweries to fill blank growlers, we have watched how things have gone and we have paid attention to policy changes our fellow brewers have made. A few, Nightshift and Bog Iron both come to mind, have stopped filling growlers to maintain a high level of product quality – so you, the consumer, get the beer the way it’s supposed to be. We all know how beer can go flat if you don’t go through a growler all at once and that truly has a negative effect on the quality of the beer. And…with social media posts, UnTappd and other apps where beers get rated, bad ratings can effect whether someone buys or passes on your beer.
So what do we do?
We have current inventory of both 64 oz. growlers and 32 oz. squealers, and there are hundreds of each out in circulation. So we will continue to fill those, and blank 32 & 64 oz. growlers meeting the ABCC advisory, we just won’t be stocking any additional growlers/squealers. Lots of you like the look and ease of the growlers (Adam likes the aesthetic of the branded glassware) so keep coming back to get yours refilled.
But to push that high quality argument, we now have 4-packs of 16 oz. cans available (same amount as a growler) and we offer mixed 4-packs and single can purchases, so you can be sure to get our beer the way we intended it. Now that we have in-house canning capability, we will continue moving more of our beers to cans and you’ll have a wide selection available here at the brewery. Please let us know any questions you have when you visit, or at email@example.com.
The Merrimack Ales crew